{"id":31985,"date":"2024-11-26T14:29:02","date_gmt":"2024-11-26T14:29:02","guid":{"rendered":"https:\/\/desarrollo.clusterturismogalicia.com\/turespana-wants-to-position-spain-as-an-international-destination-committed-to-sustainability\/"},"modified":"2024-11-26T14:29:02","modified_gmt":"2024-11-26T13:29:02","slug":"turespana-wants-to-position-spain-as-an-international-destination-committed-to-sustainability","status":"publish","type":"post","link":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/turespana-wants-to-position-spain-as-an-international-destination-committed-to-sustainability\/","title":{"rendered":"Turespa\u00f1a wants to position Spain as an international destination committed to sustainability"},"content":{"rendered":"<ul>\n<li><strong>Among other actions, it launches the advertising campaign \u201cSpain, slow travel destination\u201d, aimed at encouraging off-season trips and to lesser-known places.<\/strong><\/li>\n<\/ul>\n<p>Among Turespa\u00f1a&#8217;s new communication projects are the premiere of a television documentary series, a survey of residents&#8217; perception of tourism or a sustainability plan to attract international tourists of high social and economic value.<\/p>\n<p>&nbsp;<\/p>\n<p>To do this, they are based on four key and strategic points:<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>Improve the perception of international tourists as a sustainable destination committed to the environment and sustainability.<\/li>\n<li>Prioritize the capture of responsible demand segments that optimize profitability.<\/li>\n<li>Find new indicators of tourism intelligence for its development.<\/li>\n<li>Lead that change.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>These lines of action and strategic objectives are based on the new tourism scenario where sustainability, both environmental and social, is \u201can increasingly relevant factor.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Among other actions, it launches the advertising campaign \u201cSpain, slow travel destination\u201d, aimed at encouraging off-season trips and to lesser-known places. Among Turespa\u00f1a&#8217;s new communication projects are the premiere of a television documentary series, a survey of residents&#8217; perception of tourism or a sustainability plan to attract international tourists of high social and economic value. &#8230; <a title=\"Turespa\u00f1a wants to position Spain as an international destination committed to sustainability\" class=\"read-more\" href=\"https:\/\/desarrollo.clusterturismogalicia.com\/en\/turespana-wants-to-position-spain-as-an-international-destination-committed-to-sustainability\/\" aria-label=\"Read more about Turespa\u00f1a wants to position Spain as an international destination committed to sustainability\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-31985","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/posts\/31985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/comments?post=31985"}],"version-history":[{"count":0,"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/posts\/31985\/revisions"}],"wp:attachment":[{"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/media?parent=31985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/categories?post=31985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/desarrollo.clusterturismogalicia.com\/en\/wp-json\/wp\/v2\/tags?post=31985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}